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Nov 07, 2023

10 Reasons The New 2024 Toyota 4Runner Will Dominate Sales In America

With all the expected upgrades of the highly anticipated 2024 Toyota 4Runner, it

With all the expected upgrades of the highly anticipated 2024 Toyota 4Runner, it is likely to be a game changer in the mid-size SUV market.

The 2024 Toyota Tacoma's release some weeks ago got everyone talking. Hosting a powerful engine, head-turning aesthetic, and newer trims, it seemed like Toyota created the pickup in sync with a poll issued to esteemed customers a year prior. Even the critics affirm that the truck oozes perfection.

But a question beckons — will the highly anticipated 2024 Toyota 4Runner tick all mid-size SUV boxes? Although this would've been a great spot to insert the "only time will tell" phrase, rumors bordering on the 2024 4Runner hints at positives that'll see people swoon around it.

Since its inception as a revamped Hilux pickup truck in 1984, the Toyota 4Runner has evolved to become an adventurous SUV that can rock diverse terrains with a tint of swagger. Now in its fifth generation, the 4Runner continues to show that it's indeed worth the hype, with newer models strengthening on the nameplate's main competencies. And guess what? Americans love it! In 2022, 121,023 Toyota 4Runners were purchased in the United States. Although these values are lower than the obtainable in 2020 and 2021, the 4Runner's reverence in the US still stands strong.

So, will the redesigned six-generation 2024 Toyota 4Runner dominate sales in the United States? Facing stiff competition from the likes of the Ford Bronco, Jeep Wrangler, Chevrolet Tahoe, and Jeep Grand Cherokee, this feat might seem almost impossible to accomplish. But hey! It's Toyota — and they've been pulling rabbits out of hats from time immemorial in the face of uncertainty. And although we aren't clairvoyants, we foresee the 2024 Toyota 4Runner staking a claim in the US car market for these 10 unique reasons. Yearning to know more? Keep scrolling!

The 2023 Toyota 4Runner has a naturally aspirated 4.0-liter V6 engine capable of generating 270 horses and 278 lb-ft of torque, offering the required pep to embark on a streak of adventures without wobbling in motion. Although these numbers are great, the 2024 Toyota 4Runner aims to deliver improved performance with a hybridized powertrain.

Since the all-new 4Runner is purported to be based on the TNGA-F architecture currently utilized by the 2023 Sequoia, there's a chance that this mid-size SUV will feature a twin-turbocharged 3.4-liter V6 engine that'll be paired with Toyota's latest i-FORCE MAX hybrid powertrain to deliver 437 horses and 583 lb-ft of torque.

That said, there are also rumors that the 2024 Toyota 4Runner will mimic the Lexus RX 500h F-Sport Performance's 2.4-liter turbocharged inline-four engine that's mated to two electric motors (front and rear) to generate 366 horsepower and 406 lb-ft of twist.

Although the latest 4Runner is expected to get either of these powertrains, nothing is 100% certain at this juncture. Nonetheless, its performance should be miles ahead of the gasoline 4.0-liter V6 paired to the 2023 iteration; additionally, with Toyota adopting a conservative front, the hybridized engine mated to the six-generation 4Runner is bound to denote impeccable fuel-efficiency values.

RELATED: 10 Ways The Toyota 4Runner Outperforms Its Competition

When you see a Toyota 4Runner, it's only normal for you to picture an SUV that can go through gnarly tracks and boulders without hassles. The current 4Runner affirms this vision with a rugged-body-on-frame architecture and part-time 4x4 system.

Irrespective of the redesign expected for the 2024 Toyota 4Runner, it won't deviate from the underpinnings of its predecessor. That said, off-road extras like the Multi-Terrain Monitor (MTM), Multi-Terrain Selector (MTS), and Crawl Control (CRAWL) are expected to make improved appearances on the top-spec 2024 4Runner trim — the TRD Pro.

With these upgrades (and more) expected on the all-new 4Runner, off-road loving gearheads who key into this mid-size SUV will be able to conquer multiple terrains without worrying about the vehicle's endurance.

The 2023 Toyota 4Runner is considered one of the safest SUVs, receiving a four-star rating from the revered National Highway Traffic Safety Administration (NHTSA). Considering the fact that the Toyota 4Runner was last redesigned in 2014, these numbers are nothing short but excellent.

And with the revamped 2024 Toyota 4Runner expected to leave the manufacturing lines soon, expectations revolving around its safety are sky-high.

Why? The just released Toyota Tacoma made its debut with Toyota's all-new Toyota Safety Sense 3.0 (TSS 3.0) suite. For context, this package hosts improved safety features like Proactive Driving Assist, Road Sign Assist, Lane Departure Assist with Steering Assist, Lane Tracing Assist, and Road Sign Assist.

The 2023 Toyota 4Runner comes standard with Toyota Safety Sense P (TSS-P); as such, Toyota incorporating the TSS 3.0 upgrade on the 2024 4Runner will make it safer to drive. And with safety being an evergreen theme, numerous people will most likely gravitate towards this mid-size SUV.

The present generation of the 4Runner has been on the scene for over a decade. Like every manufacturer in the saturated automotive market, Toyota has added subtle interior updates to each model year associated with the fifth generation 4Runner. But refurbishing a peculiar structure time and time again seemed to have gotten on people's nerves — and this might just be the reason for the nameplate's sales dip in recent times.

Nonetheless, the 2024 Toyota 4Runner is expected to usher a new lease of life with a comfortable and innovative cabin. We expect the upcoming 4Runner to tally the interior featured by TNGA-F relatives like the Tundra and Sequoia, with premium leather upholstery and high-quality dashboard materials.

But the biggest innovative change in the cabin is said to lie within the infotainment system. There have been diverse reports fueling the rumor that the 2024 Toyota 4Runner will showcase a 14-inch infotainment system that'll function seamlessly with Android Auto and Apple CarPlay. High-fidelity sounds are also expected to take center stage with a 15-speaker JBL premium audio package.

RELATED: Why The 2024 Toyota 4Runner Will Be The Most Versatile Family-Friendly SUV

The 4Runner has long been associated with a menacing look that turns heads wherever it goes. Going by the 2024 Toyota 4Runner render executed by HotCars' talented digital artist — Rostislav Prokop — the all-new 4Runner won't be doing the "smiling face."

In the rendered image, the all-new Toyota 4Runner's front fascia takes a leaf from the 2024 Tacoma. That said, the slim headlights look badass and futuristic. Other notable add-ons include a roof rack alongside adventure-themed fender flares. Well-sculpted lines characterizing the exterior points towards the fact that the sixth-generation 4Runner will be aerodynamic-friendly.

If we were to summarize Rostislav's rendering of the upcoming 4Runner, it'll be a six-word TL;DR — the all-new Toyota 4Runner means business!

The Toyota 4Runner is a great daily driver that wields a versatile cargo space that can hold your gear with ease. On the 2023 4Runner, you'll find 47.2 cubic-feet of cargo space just behind the rear seat. This value increases to an impressive 89.7 cubic-feet with a collapsed second row.

The 2024 Toyota 4Runner (at least, from the renders we've seen) will most likely retain its humongous cargo space, making it a highly sought after option by individuals who cherish camping and outdoor adventures.

The 4Runner being geared towards off-roading doesn't negate the fact that comfortable rides still reign supreme. For context, off-road trims associated with the 2023 4Runner are fitted with Toyota's Kinetic Dynamic Suspension System (KDSS) that utilizes hydraulics to automatically adjust lean resistance and stabilizer bars. That said, other trims feature an X-REAS (X-Relative Absorber System) Sport Enhancement Suspension that links the left rear shock to the right front shock and vice versa to foster stellar handling.

We expect that the 2024 Toyota 4Runner will reiterate stability by incorporating the Tundra's Adaptive Variable Suspension (AVS) that automatically adjusts damping force to suit prevailing road conditions or a Load-Leveling Rear Height Suspension Control Air Suspension with three height modes — High (for slow speeds), Low (off-road driving), and Normal (daily driving). Any of these suspensions making an appearance on the 2024 Toyota 4Runner will definitely earn reservations from people who crave comfort, irrespective of prevailing circumstances.

The 4Runner is one of Toyota's most reliable nameplates. As seen on JD Power, the 2023 Toyota 4Runner has a great quality and reliability score of 87% — the nameplate's competitors, notably the 2023 Chevrolet Tahoe and 2023 Jeep Wrangler, feature lower values.

What's better? There have been reports of 4Runners hitting the 200,000 to 300,000-mile mark going strong without their vital components disintegrating. Although we can't tell how the reliability figures in the upcoming 4Runner will shape up to be, Toyota will most likely ensure it rocks a sturdy architecture that places it ahead of the competition and dominate sales within the US.

The 2023 4Runner made its debut with eight unique trims (SR5, TRD Sport, SR5 Premium, TRD Off-Road, TRD Off-Road Premium, 40th Anniversary Special Edition, Limited, and TRD Pro). However, for 2024, we expect the Toyota 4Runner to do away with the 40th Anniversary Special Edition and introduce a Trailhunter trim that'll incorporate ARB-manufactured steel-based recovery hooks and bumpers.

With distinct variants available for off-roading, overlanding, and daily driving, the sixth-generation 4Runner is all set to amass a following once it enters the US automotive market.

RELATED: 10 Reasons Why The 2024 4Runner Could Be Better Than The New Ford Bronco Sport

4Runners hold their market value excellently well on the used car market. Little wonder you'll find iterations dating back to the 2000s on highways even today. And with most owners unwilling to sell, demand outweighs supply. The result? Astronomical prices plastered on available 4Runners!

Car Life Nation states that the 2022 Toyota 4Runner trumps the SUV average of 48.7% to field a resale value of 58%. So, while purchasing the 2024 4Runner will get you in sync with a redesigned SUV, you can sell it for a reasonable amount of years after it has lost its head-turning appeal. The 4Runner isn't just a car, it's an investment!

Benson's love for automobiles isn't waning anytime soon. Having ghostwritten for multiple automotive-themed sites for the last three years, he's decided to pitch his tent at HotCars -- churning out stellar content bound to keep you immersed.